LEEDS 2023 - BRAND IDENTITY & ACTIVATION
A bid for European Capital of Culture demands a brand than can unite a city and an activation that can speak to residents, politicians, a panel of international judges watching from afar, an artistic community with a critical eye on the artistic programme and a business community without whose help and support the bid would not be possible.
TRY Leeds: Rugby world cup cultural programme
In 2015 Leeds hosted two matches from the Rugby Union World Cup welcoming international visitors from South Africa, Canada and Scotland. The city was asked to produce a wrap around cultural programme that would provide a welcome to visitors, build a sense of anticipation in the city and engage with local residents.
CULTURE STRATEGY FOR LEEDS 2017-2030
The new Culture Strategy for Leeds 2017-2030 is the city's first ever co-produced strategy. Spanning 13 years the strategy has pioneered adopting co-production and service design techniques to develop an open and iterative strategy that can be adapted throughout its life time and engage the whole city in its development.
Holbeck Urban Gardening Weekend
A weekend of seed bombing, allotment BBQs, beetle drives, plant swaps, and urban picnics culminating in the unveiling of the city’s first ever meanwhile space, bringing together residents, businesses and developers to focus on place-making and sustainability in a for developing cities.
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